What I do
product marketing
Hi, I’m Yujin — a product marketer turning products into launches, funnels, and words that move the metric.
I built Noom’s web-to-app buyflow into its main acquisition channel, launched D2C commerce across three continents at LG Electronics, and run my own subscription app on the side. I help teams position, launch, and grow.
Connect with me:
What i do
Product marketing that moves the metric.
Positioning & messaging
Find the one sentence a market repeats back to you — then make every asset say it.
Go-to-market & launches
Tier-one launches owned end to end, from the thesis to the ship, across regions and audiences.
Web-to-app & conversion
Paywalls, funnels, and 50+ landing pages tuned to the click — moving revenue off app-store rails and onto the web.
Developer-native marketing
Marketing that survives first contact with engineers. I run my own tools and app, so I’m not guessing.
get in touch
Let’s find the sentence your product keeps.
Schedule your free consultation and find out how mindset coaching can help you.
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